developing a personal brand in events
We are over the moon to announce award winning entrepeneur Charly Lester speaking at ICEDAY giving advice on how to build your profile, create a social media strategy and boost your career.
Maybe you want to boost your career or consider a work/life change. Charly Lester offers expert advice on how to develop your expertise and create a distinctive personal brand.
Charly is an award-winning entrepreneur and dating industry expert. The founder of the UK, US and European Dating Awards, and dating app SPEX, Charly recently launched A League of Her Own, a resource to encourage more women to set up their own businesses. Charly has written for national newspapers, is a regular guest on BBC Radio 4 and was an expert adviser to Lord Sugar in the final of The Apprentice.
During her presentation Charly will share some of the secrets of her success, while offering guidance on everything from social media strategy to self-branding.
Charly will cover the following topics
How to build expertise in your chosen field
Creating a personal brand through social media, blogs and other platforms
Enhancing your profile through publications and media appearances, including TV and radio
Self-promotion in the digital age
Carrying out industry research
Networking: expert advice on how to develop contacts and share resources
Developing a clear social media strategy that’s right for you
Define your personal action plan and decide on your next steps
Q&A and discussion
See full programme and register here